APPENDIX E:

2003 STUDENT QUESTIONNAIRE

DATE: October 24, 2003

TO: ANBHF Board Member

FROM: Paul C. Thistlethwaite

Professor of Marketing RE: Ethics Survey

Last spring at the ANBHF Board meeting, we discussed doing a follow-up survey of business executives, faculty and students. The original studies were conducted in 1983, 1988, 1989 and 1995. Two research assistants (Ellen Sutor and Kathleen Casey) and I examined the 4 previous studies and discovered slight differences in the wording of questions that were on all surveys. These are the first 29 questions on the survey. We let Dick Hattwick decide on the best wording for those questions. The next 9 questions were on the 1983 business study and the 1988 faculty study. The next 9 questions were on the 1983 study and the 1995 study of students. Thus the majority of the questions were on all 3 surveys.

We are sending out the survey to 1500 businesses and 634 accredited colleges of business. The deans at the colleges of business were asked to complete the survey and have 3 of their faculty complete the survey.

We now ask for your assistance as a member of the Board. In order to have as large of a student pool of information as possible, we would like for you to copy the survey and distribute it to as many of your principles of marketing OR your principles of management classes as possible. After collecting the questionnaires, mail them back to me as soon as possible.

My email is MFPCT@wiu.edu. Please email me to let us know if you will be able to participate in this very meaningful update of the ANBHF ethics studies. I will be happy to reimburse you or your department for the copying and mailing costs associated with the study.

Thanks so much for your support of the ANBHF. The results will be reported at the spring ANBHF meeting in Chicago. Anyone would who like access to the data may certainly have it by contacting Dick.

ATTITUDES ABOUT ETHICS IN BUSINESS

October 2003