Table of Contents


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Editorial Board


J. Willard Marriott

By Richard E. Hattwick & Michael T. Pledge


Ford's Fortune: Donald Petersen

By Carolyn Wiley


Leo Burnett: One of the World's Advertising Giants

By June Frazer and Timothy Frazer


Fairfax Cone: Foote, Cone, and Belding

By Timothy Frazer and June Frazer


Akio Morita and Sony

By Foad Derakhshan and Elias Ammar


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