Table of Contents


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Editorial Board


CHERNOW ON THE HOUSE OF MORGAN

By Richard E. Hattwick and Michael T. Pledge


CARL LINDNER: CINCINNATI'S MONEY MERCHANT

By Narendar Rao and Steve Dunphy


BUILDING A NEW MODEL OF AUTO MANUFACTURING: A PROFILE OF JERRY L. BENEFIELD

By Katie J. Kemp


PROACTIVE MANAGEMENT STRATEGIES AT LINCOLN ELECTRIC: AFFIRMING THE PSYCHOLOGICAL CONTRACT

By Paul G. Wilhelm, Ph.D and Melanie Trevino


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