05

Printed biographies are an important source of information for anyone interested in understanding the career of a hall of fame laureate. Authors of those biographies thus become persons deserving of special appreciation by current and future generations. That is true both for authors whose work was sponsored by a laureate’s company and for authors who undertook their work without any financial remuneration from the company. Following is a partial list of biographies which the hall of fame found useful in its deliberations. Persons wishing to know about any of the laureates, fellows or situational role models are encouraged to seek out and read the references which follow.

Ascoli, Peter M. Julius Rosenwald. The Man Who Built Sears, Roebuck and Advanced the Cause of Black Education in the American South. Bloomington, IN: Indiana University Press, 2006

Ash, Mary Kay. Miracles Happen. The Life and Timeless Principles of the Founder of Mary Kay Inc. New York: HarperCollins, 1994.

Bakken, Earl. One Man’s Full Life. www.earlbakken.com 2004

Bogle, John. Character Counts. The Creation and Building of the Vanguard Group. New York: McGraw-Hill, 2002.

Braham, Lewis. The House that Bogle Built. How John Bogle and Vanguard Reinvented the Mutual Fund Industry. New York: McGraw-Hill, 2011.

Burnett, Leo. Communications of an Advertising Man. Chicago: Privately Printed, 1961

Bowman, Jim. “Waste Not”… The Safety-Kleen Story. J.W.Ferguson Publishing Company. 1989

Brewster, Mike and Frederick Dalzell. Driving Change. The UPS Approach to Business. New York: Hyperion, 2007

Cathy, S.Truett. It’s Easier to Succeed Than to Fail. Nashville, TN: Thomas Nelson Publishers, 1989

Cathy, S. Truett. Eat Mor Chikin. Inspire More People. Decatur, GA: Looking Glass Books, 2002.

Chernow, Ron. The House of Morgan. New York: Atlantic Monthly Press, 1990 (J.P.Morgan).

Cone, Fairfax. With All Its Faults. A Candid Accounting of Forty Years in Advertising. Boston: Little, Brown and Company, 1969.

Cotter, John. 70 Years of Hardware. Chicago: Regnery Books, 1986

Culver, John C. and John Hyde. American Dreamer. A Life of Henry A. Wallace. New York: W.W.Norton & Company, 2000 ( includes the story of the Reverend Henry Wallace, a hall of fame laureate).

Emmet, Boris and John E. Jeuck. Catalogues and Counters. A History of Sears, Roebuck and Company.Urbana, IL: The University of Chicago Press, 1950.

Fennell, John. Ready, Fire, Aim. Quad/Graphics, 1986

Foster, Lawrence G. Robert Wood Johnson. The Gentleman Rebel. State College, PA: Lillian Press, 1999

Freiberg, Kevin and Jackie Freiberg. Nuts! Southwest Airlines’ Crazy Recipe for Business and Personal Success. Austin, TX: Bard Press, 1996.

Galvin, Robert W. The Idea of Ideas. Schaumberg, IL: Motorola University Press, 1991.

Gittell, Jody Hoffer. The Southwest Airlines Way. Using the Power of Relationships to Achieve High Performance. New York: McGraw-Hill, 2003.

Goldsborough, Robert. The Crain Adventure. The Making and Building of a Family Publishing Company. Chicago: NTC Publishing Group, 1992

Granatelli, Anthony (Andy). They Call Me Mister 500. Chicago: Henry Regnery Company, 1969.

Gunther, John. Taken at the Flood. The Story of Albert D. Lasker. New York: Harper and Brothers, 1960

Harman, Sidney. Mind Your Own Business. New York: Doubleday, 2003

Harrison, John Thornton. The History of the Quaker Oats Company. Chicago: The University of Chicago Press, 1933

Iverson, Ken. Plain Talk. New York: John Wiley and Sons, 1998.

Jackson, Estelle Sharp. Mr. Cochrane’s Overnite. Overnight Transportation Company, 1989

Johnson, Robert E. Airway One.Chicago: The Lakeside Press, 1974 ( United Airlines)

Koller, Frank. Spark. Lessons from Lincoln Electric’s Unique Guaranteed Employment Program. New York: Public Affairs, 2010.

Maciariello, Joseph A. Lasting Value. Lessons from a Century of Agility at Lincoln Electric. New York: John Wiley and Sons, 2000

Malone, Michael S. Bill & Dave. How Hewlett and Packard Built the World’s Greatest Company. New York: The Penguin Group, 2007.

Maney, Kevin.The Maverick and His Machine. Thomas Watson, Sr. and the Making of IBM. New York: John Wiley and Sons, 2003.

Marquette, Arthur F. Brands, Trademarks and Good Will. The Story of the Quaker Oats Company. New York: McGraw-Hill, 1967.

Marsteller, William A. Creative Management. Chicago: Crain Communications. 1981

McDonald, Forrest. Insull. Chicago: The University of Chicago Press, 1962

Musser, Joe. Cereal Tycoon. Henry Parsans Crowell, Founder of the Quaker Oats Company. Chicago: Moody Press, 1997.

Niemann, Greg. Big Brown. The Untold Story of UPS. San Francisco: Jossey-Bass, 2007

O’Brien, Francis J. The Fabulous Franklin Story. The History of the Franklin Life Insurance Company 1884-1970. Chicago: Rand McNally and Company, 1972

Ortega, Bob. In Same We Trust. The Untold Story of Sam Walton and How Wal-Mart Is Devouring America. New York: Doubleday, 1998

Petrakis, Harry Mark. The Founder’s Touch. New York: McGraw-Hill, 1965

Preston, Richard. American Steel. New York: Prentice-Hall, 1991. (Ken Iverson)

Ringenbach, Paul T. USAA. A Tradition of Service. San Antonio, TX: The Donning Company, 1997.

Ringenbach, Paul T. Battling Tradition. Robert F. McDermott and Shaping the U.S. Air Force Academy. Chicago: Imprint Publications, 2006.

Serling, Robert J. Legend and Legacy. The Story of Boeing and Its People. New York: St.Martin’s Press, 1992

Slater, Robert. John Bogle and the Vanguard Experiment. Chicago: Richard D. Irwin, 1996.

Slater, Robert. The Wal-Mart Decade. New York: The Penguin Group, 2003

Sloan, Alfred P., Jr. My Years With General Motors. New York: Doubleday, 1990 (1963)

Smith, Richard Norton. The Colonel. The Life and Legend of Robert R. McCormick.New York: Houghton, Mifflin Company, 1997

Stack, Jack. The Great Game of Business. New York: Doubleday, 1992.

Stack, Jack. A Stake in the Outcome. Building a Culture of Ownership for the Long-Term Success of Your Business. New York: Doubleday, 2002.

Taylor, Frank. High Horizons. New York: McGraw-Hill, 1964 ( United Airlines)

Walton, Sam (with John Huey). Sam Walton Made in America. My Story. New York: Doubleday, 1992.

Wood, Gordon S. The Americanization of Benjamin Franklin. New York: The Penguin Press, 2004.

Worthy, James C. Shaping an American Institution. Robert E. Wood and Sears, Roebuck. Urbana, IL.: University of Illinois Press, 1984.